Picture yourself juggling multiple campaigns, deadlines looming like dark clouds, and a perpetually half-empty coffee cup. Amidst this chaos, graphic design becomes your trusty sidekick—or Achilles’ heel. But fear not because you can use automated graphic design.
Let us unravel the magical world of graphic design automation and see how you can use it to transform your campaigns.
What’s Automated Graphic Design?
Automated graphic design isn’t just a buzzword or fading trend. It is the antidote to design fatigue.
Graphic design automation involves working with software, tools, or platforms that leverage algorithms and templates to generate visual content without extensive manual design work.
These tools often incorporate artificial intelligence (AI), machine learning, and design templates to enable users—even those without extensive design skills—to create professional-quality graphics quickly and efficiently.
Automated graphic design can work for social media posts, email headers, infographics, posters, ad graphics, and more.
Imagine waving goodbye to endless back-and-forths with designers and waiting ages for that elusive “final version.” Instead, you snap your fingers (or click a button), and voilà! Your eye-catching visuals materialize.
How to Leverage Graphic Design Automation for Efficient Campaigns
Leveraging graphic design automation empowers marketers to create compelling visuals efficiently, maintain brand consistency, and allocate resources wisely. Here is how to make graphic design automation work for you:
Branded and personalized creations
When you need to create themed or customized photo books or calendars for a seasonal campaign, you do not have to create them from scratch. Instead, you can use the customizable templates and creative playgrounds available in tools like Mixbook Studio to create branded, themed, personalized graphics for different campaigns.
Here is a practical example of this:
For instance, you can use the many customizable photo calendar designs by Mixbook to create your perfect picture book, save time and money, and reduce human error and delays.
For Brand cohesion and uniformity
Consistency is the fairy dust of branding. Automated graphic design tools sprinkle it liberally using uniform fonts, colors, and appealing aesthetics. With these tools, you can say goodbye to “Oops, wrong font, wrong color!” moments.
Automated graphic design tools achieve this consistency through integrated editors. Tools like Pixelixe offer a white-labeled editor that allows you to customize designs seamlessly by adding branding elements like fonts, brand colors, and in-house graphics.
For Time management to stay ahead of trends
Traditional design workflows are like slow-motion scenes in a movie. On the other hand, automated design tools are like the warp-speed spaceship that zips you to the finish line.
In today’s world of overnight trend change, you need to be quick on your feet. Automated templates and graphics tools help you do just that. For example, you can leverage these tools to create spot-on ad graphics for campaigns that take advantage of trends at their peak.
Using automated graphic design solutions for marketing campaigns saves time when creating ads, banners, or email images by automatically creating them at once. The following is a practical example of this:
Picture a marketing team launching a blitzkrieg social media campaign. With automated graphic design, they can whip up a series of dazzling posts faster than you can say, “Say less.”
Using graphic design to save time and make money
You can leverage automated graphic design to slash your production costs, thus saving time and money. Using these tools, you no longer need to hire pricey designers or outsource work for small companies that may not have the budget.
Graphic design automation enables you to take on clientele that would not have been able to afford the service. It also gives you the perfect opportunity to scale.
An example of a graphic design automation tool you can leverage to create campaign-related graphics is Pixelixe. The platform has many features you can use to run an effective campaign.
Some of these features are:
White-label integrated graphic editor: a white-label image editor allows you to customize designs seamlessly by adding branding elements to ensure consistency across all visuals.
Editing tools: You can use the powerful editing features to adjust images, add filters, crop, and fine-tune your graphics—all within the same platform.
Creative automation: A streamlined design process allows you to create amazing designs quickly, whether it’s social media posts, banners, or email graphics. The automation saves time and ensures professional results.
Templates: You can use various templates for different marketing materials. These templates adhere to brand guidelines, making it easy to maintain a cohesive look and feel.
Stock photos and customizable elements: Need eye-catching visuals? Pixelixe offers stock photos and customizable elements. You don’t need a design degree; you only need to unleash your creativity!
Wrapping up
Remember, automated image automation isn’t about replacing creativity or replacing people. It is about increasing efficiency, boosting your potential, reaching a broader audience, and scaling.
So, go forth and leverage graphic design automation to run efficient campaigns.