How to Optimize Images for SEO To Get Better Search Rankings

Often SEO experts focus their attention only on text, which is not surprising with the constant Google updates related to this area. But you should also not forget that images and their quality also play a big role in optimizing your site. At least low-quality images repel your real customers, as a maximum if the image takes a long time to load it negatively affects the ranking of the site.

How Automation Is Helping Brands Grow Their Marketing Efforts?

Automation has crept into every aspect of running a business, and marketing is no exception. We live in an age of marketing automation. From personalized welcome emails to downloadable gated content – this automation feature boosts the likelihood of prospects turning into clients. That’s why marketers using tools to automate their campaigns are more likely to see results than those who don’t rely on automation.




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